Apple ipad: “introducing apple Pencil”

CAMPAIGN : This film was created for an apple product release event that showcased the new ipad with apple pencil. we focused on designers who use the ipad and the end of the film shows a array of drawn ipads that we had a group of illustrators create just for this spot. My team produced a :30 film for the keynote event, and a :15 cutdown for social.

Director : Tim Brown

Production Company: 1st Ave Machine

Deliverables : 1x :30 Event, :30 youtube + youtube masthead + pre roll, :15 social, :6 9x16 for social + international markets

Platforms: Event, Youtube, Social